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Website Promotions > SEO |
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Search Engine Optimization enables smooth sailing of traffic for all the sites on the top of listings.
Well this is a veracity, however once a fairly easy task of optimizing has now turned to be a big hurdle for top listings among popular search engines. It now needs a lot of effort and hard work to understand, analyze and research beforehand to achieve the top-notch position.
Intelebiz has a class of its own and it put into practice multi-disciplinary efforts to drive
your rankings to the pinnacle with clear visibility and traffic. It provides measurable performance improvements to its
clients periodically. However, it is to be noted that the search engines change their algorithms from time to time, and hence it is
important to improve the website content and performance from time to time to remain competitive. Our holistic approach towards website marketing enables you to hit the bull’s eye of your business target. |
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Need for Search Engine Optimization
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This is a prerequisite for search engines to
determine your site’s ranking after analyzing your content. Hence we leave no stone unturned, and take every initiative to place you high on search engine rankings. Search engine optimization (SEO promotion) is an important component for any individual or corporate website promotion. The process involves optimization of the website, and promoting it with the objective of increasing the potential customer visits significantly by ranking high in the search results of a search engine.
The careful optimization of web sites effectively increase their visibility in the major search engines such as Google, Yahoo, Alta-Vista, Inktomi, MSN Online, Overture, and many others. It makes the difference between a web site that has very little visibility and one that will be seen by millions of people.
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SEO Services |
Intelebiz uses the latest search engine optimization methods for top search engine placement. Our tremendous experience in search engine marketing services helps in improving your search engine rankings. Amid the explosion of information, we ensure your organization’s online presence and visibility. With our profound and practical understanding of search engine algorithms, we offer solutions to take your website to the top of the major search engine charts.
Our SEO services are cost effective, building your corporate image while creating incredible ROI. Visitors brought to the web site through organic search engine listings deliver the highest conversion rates of any online marketing method. We can build on your existing work, so don’t worry it’s never too late to start the path to success with online marketing. Here’s what we offer at Intelebiz to empower your web presence. |
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Our Promotion Procedure |
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Primary Consultation |
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This is the first step towards effective search engine promotion. We understand your requirements for the key areas of your business and recognize the thrust areas of your website. |
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| Step 2: |
Competitive Analysis |
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We begin search engine optimization efforts with reference to
some benchmark site to evaluate your success down the line. Based on the above information we do a
competitive analysis so as to help you identify the best online marketing opportunities in your industry
and also to choose the best keywords to be targeted. The competitive analysis report will list your competitors, their keyword phrases (or yours) and detail where they rank with each search engine and each keyword phrase. This allows us to review your competitor’s success and understand the overall market segment you plan to target. |
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| Step 3: |
Keyword Research |
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Success of search engine marketing
largely depends on selecting the right keywords. At this point, you have to send a list of the phrases
that you feel are important to your site. We will validate the keywords and research their marketing
potential. We will estimate the search potential and provide you with an idea on how effective we can
be at ranking high within the selected keywords. Unlike our competitors, we spend a lot of effort on
keyword analysis and research for you. Marketing to the most effective keyword phrases will greatly improve
your success. |
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| Step 4: |
Content |
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Once the keyword phrases are chosen for each page of the site,
it's time to get down to the nitty-gritty and start utilizing them within the web pages. Content is a sovereign power!
If you have the right words to put your message then you will never recede behind. In the long run, it is always relatively
easy to aim for good content in your pages to get the coveted top ranking. Well-researched contents - sheathed in powerful words adjunct to optimized graphics and layered in the right choice of technology will eventually get you on the top ladder of search engines. In this stage you have the option of getting your copy edited/rewritten from our copywriter OR get it done in-house, by following the instructions sent by us. |
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| Step 5: |
Optimization Process |
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General Optimization: |
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You optimize contents for the robots which are transparent to the normal human visitors. Using deprecated techniques like 'cloaking' might eventually lead your site to be banned by the Search Engines. |
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Optimizing for Keywords / Key phrases: |
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Search Engines are always in the state of evolution. Technology is evolving to meet the crucial objective of providing 'sensible search results'. The algorithm of sifting through the vast trove of information, extracting the key information and presenting the 'correct' information depending upon the Searched term is complex and almost always a closely guarded secret. Page ranking algorithm always changes to weed out spam and dubious means.
It is prudent to research for the most popular keyword or key phrases and optimize your page, assimilating sufficient content laced with the target keywords and key phrases. Getting good Page Ranking for a key phrase in consonance with the theme of your page content can be accomplished easily by this means. |
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Build links: |
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This painstaking process of building incoming links over a period of time enhances your Page Rank to a great extent. But it depends on the 'quality' of the incoming links. If you get a link from a leading website, it will carry much higher points than from a personal website. So it’s wise to spend time in building quality incoming links. |
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| Step 6: |
Uploading & submitting the pages |
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When your code is optimized, it's finally time to upload your new pages to your server and submit them to the search engines. We manually submit the optimized page URLs to the major search engines. At this point it's also time to perform your directory submissions or directory change requests. |
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| Step 7: |
Rank reporting, monitoring & tweaking the site accordingly |
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At this point, the only thing left to do is wait for your rankings to roll in! Usually it takes 2-3 months for your website to show up in search engines. If you've paid for inclusion with the search engines and directories that offer this, you'll start to see results within a week or two. We send reports on the Search Engine rankings to you via email and also upload it on our site so as to make it accessible to you 24x7 hr. a week. |
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